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Getting the Right Knowledge to the Right Person at the Right Time
KNOWLEDGE MANAGEMENT IS ESSENTIALLY ABOUT GETTING THE RIGHT KNOWLEDGE TO THE RIGHT PERSON AT THE RIGHT TIME
It really doesn’t matter what industry you operate in – knowledge management is something you have to think seriously about. If you think about it, everything in your business is based on knowledge, that is data and information. Whether it is your product or service, which is built from knowledge held by your people, or your ability to engage with customers and provide value, which is based on knowing about their needs, or even your internal policies, which is based on knowing about best practices in the industry.
If your organization didn’t have knowledge, then none of these things would have been able to happen. That said, it’s not enough to just have the knowledge. The knowledge should be able to flow through the organization and reach the right people. That’s what knowledge management is all about.
What is knowledge management?
At its heart, knowledge management is essentially about getting the right knowledge to the right person at the right time. It is all about how you document, store, communicate and apply knowledge in an organization in order to improve the processes of the organization and, ultimately, its bottom line. Knowledge management is about finding the best ways to do the things above, so that it can be available on demand for anyone that needs it. In order to understand knowledge management better, we need to know about the different types of knowledge, namely explicit and implicit, or tacit, knowledge
Explicit knowledge
This is any knowledge that is codified and stored and ready to be shared with others. Thing about the rule book, memos, databases, tutorial videos at your company and so on. All of these are examples of explicit knowledge.
Implicit knowledge
This is the knowledge inside the heads of people on your team. But that’s not enough. For it to count as implicit knowledge it also has to be especially difficult to explain. Think about their intuition, natural talent and experience gathered over the years. Implicit knowledge is not only hard to explain, it is as natural for the holder as breathing. We all breathe easily, but not only do we rarely consciously do our breathing, many of us don’t even understand how breathing works!
The importance of knowledge management
Knowledge management is all about utilizing the knowledge in an organization to help it thrive. By having proper knowledge management, an organization can store explicit knowledge and organize it, codify implicit knowledge, turning it into explicit knowledge, and make all that knowledge accessible to your team or audience, so they can work better.
Knowledge management systems help with workflow, onboarding activities, and even HR processes, among others. For customers, knowledge management helps the organization to keep its customers informed and engaged, as well as build their trust in the brand. This can be in the form of bog posts, videos, FAQs, wikis, case studies, and social media content, among others.
What are the benefits of knowledge management?
There are many useful benefits to having a knowledge management system. Below are some of the most important ones:
It aligns the whole team
Knowledge management makes communication more systematic, which enhances collaboration. It also makes it easier for employees to see how their knowledge contributes to the betterment of the organization, getting them more engaged in the process.
It makes the team more productive
Organizations agree that improving their knowledge management systems makes them more productive. With a good knowledge management system, your employees have access to instructions to help them carry out their tasks and follow best practices. They can also communicate and collaborate with each other better and are more efficient as a result.
Persists knowledge in the organization
Good knowledge management helps your organization retain knowledge, even after the knowledgeable employee has left the organization.
Improves the customer experience
Good knowledge management is just as good for your customer as it is for you. Customer-facing knowledge allows the customer to better serve themselves, which improves engagement while reducing your workload. It also helps your customer support team by providing them with a large knowledge base that empowers them to deal with customer issues.
Steps to building an effective knowledge management framework
So now that we understand the benefits of knowledge management, how do you build a good knowledge management framework? Below are the steps:
Have a clear focus
The first step is to know who, exactly, you’re creating the knowledge for. Whether its for your internal team or your customers, it’s important to know who, so as to build the right knowledge management framework.
Define everyone involved and what role they will be playing
Everyone on the team should contribute to your knowledge building efforts. You need project managers, who oversee the initiative, knowledge finders, who gather the knowledge, good communicators to package it, and creators to make it accessible to the most people. These and other roles need to be defined well from the start, so as to make the process more efficient.
Define the tools you will use
Modern technology is a boon on the knowledge building process. There are many tools out there that you can take full advantage of when building a knowledge management framework. A searchable knowledge base is a good place to start. Not only should they be easy to search and navigate, but also allow for optimization and analytics, as well as communication and collaboration. You may also need separate communication, project management, and content creation tools.
Collect data
Next, collect internal data, reports from third parties, and consumer generated content for your knowledge management system. The main focus at this point is to collect data. It can be analyzed later.
Organize the data
Once you’re done collecting data, you can now organize it. For example, separate customer reviews into positive and negative, and then rank them. For most of your data, you will have to create some kind of hierarchy to help make sense of it.
Summarize the most important information
Next step is to give the data some context. Summarize findings in the most objective way you can, while giving it proper context. You can then store, analyze, and apply all that knowledge in the future.
Conclusion
As you can see, knowledge management is an extensive subject, and a single article can’t possibly hope to cover the full scope of it. We have tried, however, to cover the most important aspects. The main takeaway is that, with proper knowledge management, your organization can do much better.
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Author Bio
Emily Harrinson is one of the most influential editors of a dissertation writing service in London. She has been working with them since 2006, mostly offering law essay help. Apart from work, she enjoys reading books, watching sports, and finding new music from around the globe.
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